Posts Tagged ‘Social Media’

Future of Work: It’s Time to Go Live

For centuries the public received news and information through the newspaper, TV and various digital mediums. Today, social media platforms are breaking down barriers across the globe by introducing live video streams.  

Digital devices and the online channels are changing the way people engage — these mediums give not just journalists and broadcasters a live feed to report daily events, but also a pathway for the public to manifest stories, pictures and videos. 

The latest trend is to push live video on social media through Facebook Live, Meerkat or Periscope. These channels depict only a small number of examples of how the world is socially connected and playing an integral role of how communication and responsiveness takes place. As technology evolves so will the platforms to offer users optimal options for the world to become more interconnected than ever. 

These advances are shaping the future of work and changing the social workplace. This leads to the need to create adaptive organizations to foster a culture of openness and collaboration beyond email — thus driving greater leadership trust and transformation in information exchange.

The speed of technology is developing automation of jobs at a rapid pace that most businesses are not able to embrace the advancements and comprehend the value. To get started on the journey to ‘go live’ here’s a few resources:

Smartphone Video Excellence: How to Film Like a Pro

5 top tips for live streaming video on social media

5 Quick Tips for Using Periscope, Twitter’s Live Video Streaming App

Where will the new digital generation and impact of intelligent technologies take the workplace? Stay tuned for the next update on the future of work vision that identifies the workplace without email!


Social Media 101 & more for the Evolving EA

How prepared are you for the 2020 workforce? The years ahead present exciting opportunities in the digital landscape as well as media channels as technology evolves and spans across enterprise social networking — are you ready?

In order to adapt and move ahead of the new norm, it is vital to stay abreast of the latest technology and trends taking shape across business operations. Thus with the increased demand in cloud computing, social media and app development, the learning platforms must be designed to allow employees access to the critical training modules in these areas especially if the skills are directly related to the scope of their job.

Fortunately with the advent of the digital era, there are optimal mediums to enhance and develop knowledge in all of the prominent skills required for the 2020 workforce. The evolving EA can easily kick start a development plan — here are a few posts that can help guide through the learning path forward:

Social Media Tips for the Executive Assistant

Social Business: Executive Assistant Tips to be Champions of the Social Office Part I

Social Business: Executive Assistant Tips to be Champions of the Social Office Part II

Social Business: Executive Assistant Tips to be Champions of the Social Office Part III

Tips for the Executive Assistant to Manage a Social Business Twitter Chat

How Executive Assistants can be top Social Business Power Users

Russ Ruffino : “So, before you get started, ask yourself two questions:

  • Are you willing to face that fear and demand what you’re worth?
  • Are you willing to do hundreds of tests until things “click”?

Look yourself in the mirror. Be honest with yourself.

If you’re not ready, then stop now. You will save yourself years of false starts and mediocre results.”

If you are ready to move forward, check out Ruffino’s post: Here are the 6 steps I used to transform my business, including my exact numbers and specific hacks. Without the know-how in social media and the IoT, most of these steps may not have reaped the same results for Ruffino.

Making the tough decisions about your future in the beginning may be a struggle but in the end, as long as you stay the course, the steps you take now will bring long-term success.

Stay social and remain on the never ending path of self-discovery!

Social Media for the Evolving Assistant

Are you an assistant who rises above the call of duty and incorporates the latest business trends into your daily routine?

If you answered yes, then you are more than likely exploring ways to immerse social media into the office and blend it with the current resources you already have.

Where do you start and how do you successfully launch social media so those in your office will applaud you for your efforts? First become attuned to social media in the workplace and how it impacts daily communication. Then become familiar with effectively managing online engagement and the importance of a social media policy. And if your office does not have a social media policy, then suggest that one be created and adopted by all employees — Coca Cola provides a guide on participating in social media, both personally as well as when you are acting in an official capacity.

For training, resources and more, check out these links:

Hootsuite University

Social Media for Small Business: How its different from how big brands do it

30 Tips for Using Social Media In Your Business

And check out the marketing trends to leverage ways to maximize social media: Social Media Marketing Trends for Small Business

Now that you are armed with the tips and resources, take the plunge and create a communication medium that will provide the office with a channel to in-depth information they can put to practice at work today!

The Thirst for More #SocialBusiness

The more engaged and connected the world becomes, the thirst for #socialbusiness will infiltrate the communications landscape. Until educational systems add this type of learning to their core curriculums, there’s other options to gain the knowledge needed to tap into the enterprise social fundamentals.

Currently the two highly recognized and actively engaged social businesses to tap into core offerings are Social Media Examiner and Hootsuite University. Both have extensive information and have a huge following on twitter that set a leading example in the industry.

Additionally, with the day-to-day commitment to those who are involved in a 9 to 5 job, there is still an opportunity to build upon the skills needed to succeed in the engaged online social media platforms. This coming October 2015, Social Media Examiner is offering the world’s largest online Social Media Success Summit and Hootsuite offers many channels to educate and get certified through online courses, videos and exams.

Social media will continue to have a greater influence on enterprise social and will progress as the innovative companies embrace the #NewWayToWork concept. Quench the thirst now to hydrate the knowledge bank with insights that will hold high relevance and impact on corporate communications as the state-of-the-art social business platforms take shape in each fortune 500 company.

Social Media 101: Advanced Resources and Tips

There is no question social media has removed global communication barriers and opened doors for universal engagement. But has the new digital age reformed how we communicate?

With the internet dominating the communication landscape, the skills and mindsets have shifted. We moved from being grammatically correct to incorporating e-lingo and 140 character statements into our speech. Where does that leave the traditional means of learning and the broader impact of socialistic interactions? Educational centers are building social net friendly tools and resources into their curriculum, equipping the younger generations with technology learnings as early as pre-school.

For those who are not well-versed converging online will experience a fundamental gap and frustration if they are not familiar with the buzzwords and/or trendy terms used across social media platforms, not to mention text/IM messaging. And although the analogy has not changed, individual behaviors have aligned with the new life cycle of today’s modern form of communicating.

Slowly but surely there will be options through education centers to take classes and learn basic skills to gain the knowledge to engage confidently in social-net environments (i.e. Facebook, LinkedIn, Twitter, Snapchat, etc.). But most readily available are experts who have immersed themselves on the net and have developed learnings for everyone to grasp in the “real world” of connecting and engaging online. Here’s a list of a tools and resources that will help build your social tool box:

Social Media Definitive Glossary published by Hootsuite — Learn over 150 definitions to help understand and manage online activity.

Cisco Twitter Communications Analysis — Cisco’s research offers a comprehensive introduction to the actions behind corporate twitter activity.

The Future of Intranets and Enterprise Social Networks -– Find out how an interactive intranet can empower your workforce to connect, communicate and collaborate to deliver real business value.

How IBM Got 1,000 Staffers to Become Brand Advocates on Social Media — Discover how the power behind being social and adopting a system that incorporates employee engagement can refresh a brand.

#GetRealChat — Find out how to take the conversation social with Pam Moore (@PamMktgNut) every Tuesday at 9:00 pm EST.

The above is only a sample of the tools and resources available today to help build on your social-net learnings. As the internet continues to expand and technology evolves, there is no question that the traditional means of learning will change and the socialist interactions will reshape to align with the life cycle. The choice is yours! Take hold of the opportunity to be leaps and bounds ahead of the ever-changing digital world and be on board with the #NewWayToWork!

Social Media Tips for the Executive Assistant

August 5, 2014 1 comment

With the rise of digital transformation and the visual culture, business environments are evolving to adopt social media as well as advanced technology to improve workplace collaboration. Based on research and findings, the role of the executive assistant will be reshaped to weave in new skill sets that will be needed to succeed in the office of the future.

Trend watchers predict an increase in mobile and smart offices which allow businesses to operate in plug-and-play environments, from a cafe, home or any virtual location. This leads to a shift in the mindsets as well as culture to operate in the office revolution.

Apart from technical skill sets, the soft skills that will prominently grow over the years is emotional intelligence and virtual collaboration. With enterprise social networks infiltrating the business models, thus changing the communications landscape, executive assistants will not only need to acquire the tools and resources for their own development in this area but also learn how to train their teams.

Where to start? These resources will frame up a foundation to build from and grow the knowledge bank!

1) Find out more about Enterprise Social Networks (ESN)

Collectively gather information about ESN and how the technology is seamlessly being incorporated into everyday business operations. As outlined in the “Benefits of Maximizing Digital Media” the presentation by Connie Bensen, “Creating Culture for Making Business Social” is a great resource to learn how business social is framed up in their organization. And this guided tour addresses the major platforms and how they are being used by leading organizations.

2) Ramp up on the networking sites, language and lingo used in Social Media

There’s a number of buzzwords and soundbytes being used across the globe as well as new ones being formed each day. In the recent blog post, “How the Internet of Things Will Transform Industries” refers to some of the latest buzzwords and here’s a few sites to get familiar with the most used across the networks:

3) Learn industry best practices

In June 2014, Jive is named the Leader in Enterprise Social platforms by Forrester. And Jive recently entered into a partnership with Cisco. The Productivity Leap presentation published by Jive, taps into a few best practices that can seamlessly be incorporated into daily operations.

4) Explore ways to incorporate social media

To help automate events, learn how to bring social into the event experience and jazz it up with ideas to cultivate collaboration. Here’s a few examples illustrated in the Playbook for Events by Cvent using the social network Foursquare:

  • Check-in at the hotel lobby: Who wants to share a cab to the airport?
  • Check-in at networking reception: Looking to chat with others who are upgrading their CRM.
  • Check-in at the coffee shop: Building my #xyz itinerary – any recommendations?

For other ideas and tips, check-out the Cvent e-book bundle.

5) Lastly start to cultivate relationships

The traditional practices of building rapport and forming connections across teams will be modified to support the culture of flexibility in the new working environments. Part of the executive assistant’s role is to educate and train so they will also be looked upon to be champions of the culture change. Not everyone is receptive to news that maybe interpreted differently and can cause fear. Here’s a great article, via Forbes by Margie Warrell, with learnings and suggestions to engage, embolden and inspire as well as cultivate relationships through change.

Start small if social business is entirely new and a bit overwhelming. As the old adage states, “practice makes perfect”! And in closing it is always a good measure to anticipate the need of the office rather than operate under assumption so always be sure to explore and analyze before taking action!




What Does the Future Hold for the Generation Growing Up With Social Media

Love it when Pinterest or Facebook , from time to time, surfaces a pin or post with a picture from the 1980 or 1990 era — a stream of these can be viewed via Pinterest and may tug at a few hearts while memories of those good ‘ol days surface! Looking back, I would not trade drinking from the garden hose or playing in the community sand box with neighbors — in that era, it was simply living in a “real” in the moment amuse ourselves life style. There was little TV, families gathered in the evenings to build a puzzle or play Rumoli, went to the drive-in theatre on the weekend, and for the occasional treat a stop by Dairy Queen or McDonald’s! Check-out this video to get a glimpse into the world of being a child in today’s era:

“So, what happens when an entire generation of adolescents grows up in a world where social media interactions have become the norm…..” Published on January 2, 2014 by Mitch Prinstein, Ph.D. in The Modern Teen

Here’s an article to learn the hypotheses: Growing Up Twitbook: Top 10 Predictions Of Life in 2024! A bit alarming to discover these findings but all in all social media is meant to break down borders and improve social interactions. Once this type of medium is introduced into the general learnings of the academics across all educational systems, the children of the future will learn how to maximize the digital world to greater heights than any of us can imagine at this juncture in society!

%d bloggers like this: